At the beginning of this month, Apple launched its first ‘spatial computer’. With the Apple Vision Pro the company immediately significantly raised the bar for virtual reality (VR) headsets because the device is much more than that. It combines VR and augmented reality (AR), blurring the boundaries between the virtual and physical worlds. In this article, Simon Van Mierlo, a trainee patent attorney at EP&C, takes a look at the patent strategy used by Apple during the development of this device. What conclusions can we draw from this strategy? And what important lessons can tech start-ups and scale-ups learn from this?
The Apple Vision Pro: a unique mixed reality
